Introduction to Entrepreneurship
Type
Book
Authors
ISBN 13
9789834722142
Category
Open Shelf
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Publication Year
2017
Publisher
Oxford Fajar, Malaysia
Pages
128 pages
Subject
Entrepreneurship--Study and teaching (Higher); New business enterprises; Creative ability in business
Abstract
Introduces students to the basic theories of entrepreneurship and the basics of business management. It illustrates the application of a Business Model Canvas for business strategies and provides guidance to students and lecturers on project practicum related to entrepreneurial learning experiences.
Description
viii, 128 pages :illustrations; 26 cm.
Number of Copies
1
