Business Innovation: How Companies Achieve Success Through Extended Thinking
Type
Book
Authors
ISBN 13
9781787197923
Category
Open Shelf
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Publication Year
2019
Publisher
Legend Business Ltd, United States
Pages
256 pages
Subject
Business enterprises -- Technological innovations| Business enterprises.
Abstract
Business innovation generally refers to changing or creating effective processes, implementing new ideas, creating dynamic products or improving existing services. The end product of innovations in intellectual property (IP), which is at the heart of all companies and their market value. For employees and managers, knowing how to create, develop and manage IP in a cost-effective and profitable way will ensure that their business survives and grows.
Description
256 pages: illustrations, 20 cm.
Number of Copies
1
